was founded in 1999 as the new media business of the MONRIF Group-Poligrafici Editorial. The year 1999 represented the peak of the so-called New Economy, but don’t be fooled by appearances: the origins of Monrif Net are solidly rooted in the Old Economy.
In fact, Monrif Net is the offspring of the Holding company, which heads some of the most important businesses in the national editorial and industrial landscape. From our perspective, a web server is simply the evolution of a typographic machine, and the computer or cellular screen are just new ways of representing the traditional newspaper page.
Our goal is to combine tradition and innovation, journalism and new media, to provide our readers of yesterday and today with the information services of tomorrow. In terms of audience, our primary objective has always been to create reader loyalty in the newspaper while providing a path that starts at the newsstand in the morning and continues throughout the day on a computer or a mobile device…and we believe that we have succeeded:
93% OF OUR INTERNET USERS ALSO READ OUR PRINTED NEWSPAPERS
represents an innovation in the online Italian news landscape. It was born as an aggregation project of tested leaders in their respective geographic areas, with the objective of increasing brand awareness, generating substantial traffic and discovering new opportunities and new products;
ITALIA NEWS aims to be one of the main online communications platforms in Italy thanks to its target readers of “Glocal” news, who are extremely loyal to the newspaper brands online.
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